About iMA

Connectivity is a fundamental life skill and yet, up until now little or no training has been available to us. iMA is an exciting new universal language, designed to maximise connectivity i.e. mutual liking, trust, understanding and respect.

Every one in the world speaks one of four iMA dialects, putting her/him on the same wavelength as 25% of the world’s population. The majority of people, many of whom are important to your success, are on a different wavelength than you.

The universal language of iMA is a simple way of observing and understanding the differences in people, then connecting with them on their wavelength. When this happens communication, trust, understanding, co-operation and sales go up, and stress and tension go down.

What colour are you? ashleyboroda-ima.com to find out now.

Training

Introduction to iMA

At the end of the training session the team will understand how to identifying the different communication styles of everyone they meet and have confidence to adapted their communications appropriately and successfully. It is a great way to avoid any breakdown in communication, to increase understanding and profits, while decreasing stress and conflict.

A half day training session (in person or on Zoom) which provides all the fundamentals about iMA: what it is, how it works, how to identify your own iMA colour but far more importantly how to identify the iMA colours of other people, learning how to communicate with each and celebrating their differences. The course will cover how iMA has been used in businesses, in schools, in hospitality, in team building, in both recruitment and retention.

Duration – 3.5 hours

Advanced iMA

After the training the team will be able to connect more deeply and accurately with clients/customers, suppliers and their team. Save time and money on recruitment and provide more bespoke training with improved results.

Also a half day session; providing more in-depth training of how and where to use iMA, more detail on how to communicate with every one of the four iMA colours, including being aware of the predictable signs when any of them become upset or disgruntled. We take a close look at how to set deadlines and the emphasis and pace each style of person channels into their work. The session also looks at ways iMA can be used for communications, building relationships, performance management and training within a business and has a specific focus on “iMA Talent Finding”: looking at how to give a specific job role an iMA colour and then the process for attracting the right iMA colour person to the right iMA colour job.

Duration – 3.5 hours

iMA Super Deep-Dive

At the conclusion of this final session the team will be well versed and immersed in iMA, understanding a comprehensive range of applications for themselves but especially for their teams and their customers/clients.

An additional add-on half day iMA training session looking closely at how to best utilise individual skill sets within a team making the workplace; happier, way more productive and less stressful. The deep dive is training the team on “iMA Health Checking “which is firstly examining each and everyone’s on-going and current role to ensure it is a perfect fit. If this is achieved in all cases, your team will be firing on all cylinders. A further deep-dive into every team members “iMA Sweet Spot”, lending a laser focus to their exceptional talents and capabilities, illuminating that everyone will excel at jobs that they like doing and like the jobs that they are best at doing.

Duration – 3.5 hours

iMA Talent Finding

When the iMA Talent Finder is used it will definitely save both time and money on the recruitment process by providing more accurate job adverts, a better recruitment process and a natural mechanism to prevent the wrong people from applying.

Having worked to identify the iMA colour of the job, the employer will create the job advert, which will then be rewritten or adjusted to reflect the language of the targeted iMA colour., followed by agreeing the process for deciding which of the candidates is best.

iMA Health Checking

All people thrive in jobs that they are good at and are good at jobs they thrive in. iMA is an excellent way to ensure that everyone’s job matches their very strongest skill set.

iMA Health Checking is especially helpful for companies with long established team members who may have inadvertently suffered from “job drift” where they have been asked to cover a task or part of role for a colleague who is leaving and whose replacement is not yet in place. It is very common that these roles remain with the original team member and are not reassigned to the new team member. Over time this becomes a strain on the individual and has a negative knock-on effect to everyone, although nobody can pinpoint the reason.

The iMA Health Checking process will identify all the roles that stop anyone from thriving and help to reassign them. It is simple, not disruptive and brings immediate returns.