by Ashley Boroda | Jun 12, 2024 | News
When answering a colour personality test or more accurately a questionnaire (a test suggests that you can pass or fail, which you can’t when answering a survey), you are asked a number of short questions which by answering in a certain way, indicates personality...
by Ashley Boroda | Jun 12, 2024 | News
When answering a colour personality test or more accurately a questionnaire (a test suggests that you can pass or fail, which you can’t when answering a survey), you are asked a number of short questions which by answering in a certain way, indicates personality...
by Ashley Boroda | May 31, 2024 | News
There are billions of humans in the world, and every one is as unique as their own thumbprint. But did you know that it’s actually possible to categorise people into four main personality types? This is where iMA (Identify, Modify, Adapt) comes in. iMA is a unique...
by Ashley Boroda | May 31, 2024 | News
iMA (which stands for Identify, Modify, Adapt) is a powerful tool that enables businesses and individuals alike to observe and understand how people communicate, so they can connect with them on their own wavelength. The process involves taking a quick questionnaire...
by Ashley Boroda | May 31, 2024 | News
Throughout history, the human race has been offered a never-ending stream of “one-size-fits-all” solutions to everything from education to customer service. This method simply doesn’t work and it’s never going to — no matter how hard anyone tries. The reason for this...
by Ashley Boroda | May 30, 2024 | News
iMA (Identify, Modify, Adapt) is an exciting colour based universal language, designed to maximise connectivity i.e. mutual liking, trust, understanding and respect. Everyone in the world speaks one of four iMA dialects, putting her/him on the same wavelength as 25%...
